The Red Ribbon Campaign, the nation’s oldest and largest drug prevention program, annually reaches millions of young people during Red Ribbon Week, celebrated from October 23-31 each year.
The 2025 National Red Ribbon Theme, “Life is a Puzzle, Solve It Drug Free.™” This creative theme, submitted by Cheryl Holsapfel, Digital Art Teacher, and Carter Weinmann from Solon Middle School, symbolizes how every choice fits into the bigger picture. Just like a puzzle coming together, a drug-free lifestyle helps build a stronger, brighter future—one piece at a time.
The Red Ribbon Campaign remains a powerful way for individuals and communities to unite and visibly demonstrate their stance against drugs. Its mission is to foster a unified commitment towards achieving a drug-free America.
