Red Ribbon Week Oct. 23-31, 2020

Red Ribbon 2020

The Red Ribbon Campaign is the oldest and largest drug prevention program in the nation, reaching millions of young people during Red Ribbon Week, October 23-31 each year.  This year’s theme is Be Happy, Be Brave, Be Drug Free.  It was started when drug traffickers in Mexico City murdered DEA agent Enrique “Kiki” Camarena in 1985. After his death, a continuing tradition of displaying Red Ribbons as a symbol of intolerance towards the use of drugs. The mission of the Red Ribbon Campaign is to present a unified and visible commitment towards the creation of a DRUG-FREE AMERICA.

Red Ribbon Week is the largest and oldest drug prevention campaign which reaches over 80 million people each year. This year’s theme is to amplify the campaign’s mission to encourage children, families, and communities to live healthy, happy and drug-free lives.

School Red Ribbon Presentations & Incentives are available throughout the month of October, virtually or in-person by SACADA’s Youth Prevention Specialists – at no charge! To schedule a Red Ribbon Presentation for your school, email Elizabeth Davis at edavis@sacada.org. To book a presentation, complete the form below.  

School Red Ribbon Concerts featuring the Air Force Band of the West: SACADA has been hosting the annual Red Ribbon Concert each year during Red Ribbon Week. This year, due to COVID-19, the Air Force Bank of the West will be offering virtual concerts straight to the children (see details below). To procure your online concert, contact Master Sergeant John Garcia, Band of the West Director of Operations, at Band.media@us.af.mil or call (339) 927-1730. 

For more information, contact Beth Davis (edavis@sacada.org) or Melissa Scott (mscott@sacada.org).

Share This Page

Struggling With Addiction and Need Help? Click Here